Road Safety Week is running from 17-23 November 2014, coordinated by ‘Brake’ and we are calling on people to look out for each other to help prevent the five deaths and 61 serious injuries that happen daily on UK roads.
We all use roads to get around in many different ways including walking, using public transport, cycling and driving. Some road users are especially vulnerable and need protecting by those of us in charge of vehicles.
Lack of care and consideration can have serious consequences and lead to people feeling vulnerable and less likely to choose to walk or cycle. It can also lead to tragedy with people suffering horrific injuries or even being killed because of someone driving too fast or not paying enough attention.
Road Safety week focuses on asking everyone to put safety first and be considerate to one another. We are calling on drivers to protect pedestrians and cyclists by slowing down in community areas, looking carefully and taking longer at junctions and bends. We also need to encourage pedestrians and cyclists not to take chances and make sure they can be seen.
If you are committed to making a difference to road safety, you can make the ‘Brake Pledge’ by visiting www.brake.org.uk/pledge and make a pledge to do simple things to protect yourself and the people around you, build happier communities and help save the planet. Brake also provides advice for drivers and fact sheets on road safety.
If you require further information about how you can contribute to Road Safety Week, or if you have been injured as a result of a road traffic accident, please contact Rachel Davis on 01279 712582.